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American Born Moonshine

Street Attack helped launch new spirits brand, American Born Moonshine in Nashville, TN, by producing a series of  large scale industry & consumer pop up events, wild postings & brand ambassador initiatives. Collectively we created such a buzz about the new brand, that it lead to a successful launch and multiple markets opening up for …

Emart Gets People Talking with Inflatable Wi-Fi Hotspot via BecauseXM

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Microsoft

Mission: Microsoft wanted a massive city takeover to promote the launch of their latest version of the MSN portal. Result:  Street Attack devised an urban assault with 40,000 static cling butterflies descending on NYC overnight resulted in coverage in the NY Times, CNN, MTV and garnered millions of media impressions.   Recognition: The MSN Butterfly …

Street Art Engage from Paperplane

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Guns blazing at Milan fashion week http://ow.ly/gU6Wc http://ow.ly/i/1nX3V

via Twitter

Blackwing

How do you make a pencil interesting?.. that was a question we helped Cal Cedar answer for their new line of Palomino Blackwing pencils. Inspired by the original Blacking 602 pencil, they’ve revived the historic instrument with new style and fresh approach to produciton. Our answer came in the form of a large experiential event …

Declassified documents on Neutron scattering from Oak Ridge http://ow.ly/gU4bI

via Twitter

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Barneys Adam Kimmel

Street Attack helped Barneys NewYork launch their recent Carhartt collaboration featuring Adam Kimmel. The campaign combined downtown attitude with an uptown style. We came up with a series of concepts to extenuate this juxtaposition including clever use of the hanger as a communication tool. A series of Wild Postings was executed nationally in top Barneys …

Gillette City Trim via Creative Criminals

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Iran 180 – Human Rights

We worked with the human rights group, Iran180, to call attention to the travesties taking place in Iran. We took a handful of issues and personified them in a publicity stunt involving street theater and giant puppets. An event was staged in conjunction with a speech taking place at the UN where the president of …

Honored to have worked on this amazing project with @droga5 and @newmuseum #NYC1993 http://ow.ly/i/1Meim

via Twitter

Recalling 1993

Street Attack worked with Droga5 to help produce the Recalling 1993campaign for the New Museum. The campaign celebrates the exhibit:Experimental Jet Set Trash and No Star which harkens back to NYC around the time of 1993. Our work involved turning iconic NYC payphones into time machines.More on the campaign here http://vimeo.com/62631546

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