We create powerful,
inspiring moments that
connect brands to culture.

We create powerful,
inspiring moments that
connect brands to
culture.

You have lots of tools to help your brand stand out and thrive. Social media, TV and digital
campaigns all have their place. Magazines and podcasts too. But our expertise helps you leverage
something very different. We call it the Science of the Streets.

There’s good reason most brands never successfully harness the awesome power of dedicated street-
level marketing. It’s slippery. It’s constantly evolving. And the principles that make this stuff work well are
truly counterintuitive, even (or especially) for seasoned marketing pros.

Welcome to our world.

Hyperlocal. Hypergood

Our unique approach takes the idea of pinpoint targeting to a whole new level. Because it’s not just about identifying specific districts or neighborhoods. We go deeper – way deeper.

Every city hums with a network of hidden undercurrents. That’s where you’ll find the real influencers. The tastemakers and gatekeepers. The people who define relevance for brands, bands and tomorrow’s trends.

The science of mapping and engaging these intricate networks is very much its own thing. Think of cultural mapping as a niche superpower, whether you plan to target one key city for the next year or a dozen carefully-chosen test markets for the next 90 days.

Yes, it’s hard work. But as any of our clients can confirm, totally worth the effort.



Every Campaign is different

What worked in Brooklyn last summer won’t succeed in Amsterdam next spring. Different time. Different place. And perhaps most important, a whole new collection of hearts and minds.

We use a blend of human intelligence and AI to discover, analyze and create a custom experience for every audience. Sure, the learning and insights we collect along the way help us to keep getting better at this work. And our guiding principles will never change. But every Street Attack campaign is sparked by a unique solution.

What do all these solutions have in common? Each is highly strategic and results-driven, designed to create measurable brand impact.

That’s the science part.


  Every Campaign is different

What worked in Brooklyn last summer won’t succeed in Amsterdam next spring. Different time. Different place. And perhaps most important, a whole new collection of hearts and minds.

We use a blend of human intelligence and AI to discover, analyze and create a custom experience for every audience. Sure, the learning and insights we collect along the way help us to keep getting better at this work. And our guiding principles will never change. But every Street Attack campaign is sparked by a unique solution.

What do all these solutions have in common? Each is highly strategic and results-driven, designed to create measurable brand impact.

That’s the science part.

Decoding the Science of
the Streets since 2002

We partner up and collaborate with innovative companies, brands, and artists from all over the world.

We see cities as giant game boards. Living systems comprised of people, place, and time. A blank canvas rich with information and intelligence that informs where and how to connect, engage, and inspire. 

Follow us on social media